Who we are

Launched in 2014, Diglossia is a global language company dedicated to changing lives by fostering language development and literacy throughout the world.

Diglossia's suite of language assessments provide valid and reliable data to make informed decisions when evaluating language program effectiveness, adopting new curricula, and targeting professional development needs.

Using innovative research and technology, our K-16 assessments address the unique needs of the fast-moving language education landscape. We partner with leading scholars and institutions to serve language learners around the world.

Diglossia was founded with a dedication to promoting Arabic literacy in the MENA region. In an effort to address the need for standards-based Arabic literacy assessments, we are honored to partner with The Arab Thought Foundation and the Aribi21 Project in the development of Mubakkir, the first online test to measure literacy development in Arabic early language learners. The test is based on the Arabic Reading Level Standards developed by Dr. Hanada Taha of Zayed University and can be used by both native and non-native speakers.

We also offer TALA, the first Arabic Language Arts assessment designed for native speakers. TALA tests vocabulary, reading and writing against the World Language Initiative Arabic standards. Other offerings include Lexica vocabulary and placement assessments for both English and Arabic speakers.

Our Professional Development workshops offer onsite, online, or blended solutions to help teachers and administrators stay on the cutting edge of best practices in language assessment. In addition to serving the education sector, Diglossia works with employers and industries to provide custom workforce screening and language proficiency tests in both English and Arabic.

MANAGEMENT TEAM

Mimi Jett

Founder
Chief Executive Officer

Mimi is an education-technology leader with more than 25 years of experience in collaborative innovation that crosses multiple industry sectors, markets and geographies. Prior to co-founding Diglossia in 2014, Mimi was Chief Development Officer and VP of Business Development and Marketing for Avant Assessment.

Her record of success also includes General Manager of netTrekker, as well as strategic management positions with Renaissance Learning and IBM Research, where she was appointed to the elite Institute for Advanced Learning leadership council. Mimi sits on several industry advisory boards, including the Software & Information Industry Association's Education Division Board of Directors, and acts as a mentor for innovative entrepreneurs.

Hassan Bouaida

Country Director, UAE

Originally from Morocco, Hassan graduated from Aix-Marseille University with a Master's degree in Business Administration and Management. As Diglossia's UAE Country Director, Hassan provides our UAE clients with top-notch product training, client support and professional development. As a certified Arabic item rater, Hassan also trains and certifies Diglossia's rater team. As Country Director, Hassan provides our MENA and international clients with top-notch product training, client support and professional development. As a certified Arabic item rater, Hassan also trains and oversees Diglossia's raters and item writers team. His knowledge of English, Arabic, and French enables him to understand the language learning process, as well as important cultural details and awareness.


Tarek Ayoub

Educational Expert

Tarek is a specialist in Arabic content and an Arabic Assessment Lead. He has 22 years of experience in education and teaching as an Arabic and Islamic studies teacher and curriculum designer. He also has experience as a linguistic quality controller for native and non-native Arabic. As an Assessment Lead, Tarek creates assessments according to standards and leads and trains teams to create assessments with a high level of quality. Tarek earned a Bachelor's degree in Arabic Language and Literature from the faculty of education at Ein Shams University in 1999, and speaks perfect English.


Mohamed Ibrahim

Graphic Designer

Mohamed has a Bachelor's Degree in Applied Arts focusing in Graphic Design from October University of Modern Sciences and Arts. As Diglossia’s Graphic Designer, Mohamed works on developing digital and production materials for Arabic assessment products. He also demonstrates and explains products and services for customers in both Arabic and English. Mohamed has a passion to communicate ideas that inspire, inform, and captivate clients. He has 2 years’ experience as a freelancer for local brands in Cairo, Egypt.

 

Bo Shettle

Marketing & Client Support Manager

With over ten years of experience in the education sector, Bo brings a diverse background in marketing and sales support to the Diglossia team. As marketing and client support manager, her goal is to deliver exemplary support to clients to ensure a successful testing experience and client satisfaction. She also creates marketing and advertising campaigns to achieve sales goals and foster growth of the Diglossia brand throughout the MENA region. Strategies include email and social media campaigns, press releases, tradeshows, professional development workshops, and arranging client visits and product trainings.


Rose Dickie

Executive Assistant

Rose is responsible for business operations, bookkeeping, and HR from Diglossia's Portland, Oregon base. Since the beginning in 2014, Rose’s contributions have allowed the executive leadership to live and work in UAE with confidence that the parent company is being attended to. Rose graduated cum laude from Eastern Washington University with a degree in Early Childhood Education and has worked as a tutor, mentor and manager prior to joining Diglossia.